10 ChatGPT Prompts for SEO to Increase Visibility and Save Time

You’re spending hours creating content, yet your traffic and visibility remain low. AI tools like ChatGPT promise fast results, but deliver generic content that won’t rank on Google or in AI-driven searches. The solution? Stronger prompts. Stronger results.

With the right approach, ChatGPT can generate high-value content that boosts your Google rankings and AI indexing potential. In this guide, you’ll find 10 ready-to-use ChatGPT prompts for SEO. Plus, we’ll share expert tips to create your own prompts and get your content to work as hard as you do.

How to Use ChatGPT Prompts for SEO

In today’s search landscape, your content needs to perform on two fronts—it has to connect with human readers, and it also has to be easily understood by AI-driven platforms like ChatGPT and Google’s AI Overviews. The good news is, with the right prompts, you can make ChatGPT optimize content for LLMs, boost visibility, and cut down the time spent on tasks like keyword research, content structuring, and competitor analysis. In short, it makes your SEO workflow faster and ready for the future.

Here’s how you can use ChatGPT prompts for SEO:

• Generating keyword-rich blog outlines
• Write SEO-friendly titles and meta descriptions
• Suggest long-tail keyword variations
• Creating schema markup ideas
• Technical SEO prompts for better UX and crawling
• Improving readability and clarity of content
• Summarizing competitor content for insights
• Generating FAQs to target voice/AI search
• Identifying content gaps and topic clusters

10 Best SEO Prompts for ChatGPT You Can Use

The best SEO prompts can turn ChatGPT into your on-demand strategist. Instead of spending hours on repeating tasks, you can use AI to save time and boost your visibility. In fact, a study by SurveyMonkey found that 51% of marketing teams use AI to optimize content, making these prompts a must-have for modern SEO professionals.

Here are the best SEO prompts for ChatGPT you can use right away!

1. Keyword Research Made Simple

Keyword research is the backbone of SEO. The sweet spot, of course, is finding high-volume, low-competition keywords—because that’s where visibility can skyrocket. Also, AI tools use NLP and machine learning, which makes it easier to identify a broad range of keywords. These include short, mid, and long-tail keywords, while also helping you figure out search intent in seconds.

Here’s how to use ChatGPT for keyword research:

• Ask for short-tail, mid-tail, long-tail, and even question-style keywords.
• Request search volume and difficulty data for each keyword.
• Provide context – your niche, target region, audience, and competitor focus.

Example Prompt: Act as an SEO strategist. For the topic [topic name], please provide a list of up to 10 short-tail keywords, 10 mid-tail keywords, and 10 long-tail or question-style keywords. For each keyword, include a monthly search volume estimate, competition, or difficulty level. Present results as a table with columns for keyword, type, search volume, and competition

Here are the results we got using this ChatGPT SEO prompt.

2. Classify Keywords by Search Intent

Search intent is the reason why a user puts a query into a search engine. Is the user trying to learn something, make a purchase, compare options, or just navigate to a site? Once you understand the users’ intent, you can create content that addresses exactly what the users are looking for. According to AIOSEO, search intent is one of the top 3 ranking factors in 2025.

Search intent can be one of four main types:

1. Informational: User seeks knowledge (“what is SEO”)
2. Navigational: Looking for a specific site (“YouTube login”)
3. Transactional: Ready to purchase (“buy Nike shoes”)
4. Commercial Investigation: Comparing before buying (“best DSLR cameras 2025”)

Once you get your keywords aligned to a specific content, you can only focus on those instead of stuffing the irrelevant ones.

Example Prompt: You are an SEO strategist specializing in keyword research and search intent analysis. I will provide you with a list of target keywords: [paste list of keywords]. Please categorize these keywords by their primary search intent (Transactional, Commercial, Informational, Navigational). And present the results as a bulleted list, grouped under each search intent type for clarity.

3. Find Long-Tail Keyword Opportunities in LLMs

Long-tail keywords are highly specific phrases with lower competition. Because they target users with clear intent, they’re incredibly powerful for driving conversions. They’re also perfect for optimizing your content for AI-driven queries. Most people use AI to find specific answers to highly detailed queries. In fact, data from Statista shows that 51% of US adults use AI to look for an answer. Another way to use SEO Prompts for ChatGPT is to use the AI to identify these queries. So, your content is more likely to be indexed in AI SERPs.

Example Prompt: Use the provided seed keyword [insert keyword], generate a diverse list of long-tail queries that users are most likely to ask conversational AI tools like ChatGPT, DeepSeek, and Google AI. Ensure the queries reflect multiple search intents (informational, navigational, commercial, transactional). Phrase them naturally as real user questions. Also, cover both broad and niche aspects of the topic.

4. Increase Semantic Depth with Glossary Terms

Glossary terms make it easier for search engines and AI models to understand exactly what your topic is about. This clarity builds authority and makes your content more discoverable. It also increases your chances of being pulled into AI-generated answers. At the same time, these help simplify complex topics and send a clear signal to algorithms that your content is well-structured and comprehensive.

Example Prompt: Create a concise glossary of 10 essential terms related to (topic). For each term, give a clear definition in 2-3 sentences. It should be accurate and reader-friendly while explaining its meaning and practical context. The glossary should enhance semantic depth and topic authority. It should also align with SEO best practices. The goal is to improve visibility in AI-driven searches.

5. Competitor Content Analysis

Analyzing your competition helps you uncover their strengths and the gaps you can use to move ahead in search rankings. Tools like Ahrefs and SEMrush are great for giving you the hard data and detailed metrics. But ChatGPT is faster! It can summarize content structures, key topics, and overall strategies of your competitors. All this just through a killer ChatGPT SEO prompt.

Example Prompt: You are an SEO expert specializing in competitive content analysis. Analyze the top 5 ranking pages for the keyword [add keyword]. For each page, provide a breakdown of Content Structure. Include headings, formatting style, and overall organization. Also include main subtopics and angles that the page addresses. Provide their approximate word count and how comprehensive the coverage is. Mention what makes the page rank well and where it lacks depth.

6. Generate Detailed Content Outlines

A solid outline gives your content structure and ensures a seamless flow of information. It also makes it easier for search engines like Google and even LLMs to pick up on the depth of the topic, content hierarchy, and intent. Data from Forbes shows that 42% of businesses use AI to create long-form written content. A good outline can set the foundation for it. However, creating a foolproof outline needs more than a general prompt. The key is to ask ChatGPT for a SERP analysis, identify relevant keywords, and scatter them naturally across the outline.

Example Prompt: Act as an SEO content strategist. Create a detailed outline for a 2,000-word article on the keyword [insert topic].

1. Base the outline on SERP analysis of the top 10 Google results.
2. Include every relevant heading with strong keyword usage.
3. Suggest an ideal word count for each section.
4. Add an FAQs section derived from Google’s People Also Ask for the keyword.
5. Generate a list of LSI and NLP-related keywords to integrate into the article.
6. Provide 3 relevant external links (non-competing sources) with recommended anchor text.
7. Present everything in a structured format for easy drafting.

   

7. Optimize Paragraphs for LLMs (AI Search)

To optimize for AI parsing, you need to create content that is clear, structured, and authoritative. This allows LLMs like ChatGPT and Google AI Overviews to extract and cite your content in the search results. However, to make it possible, you need to shift from traditional keyword stuffing to Generative Engine Optimization.

This technique involves providing clear answers in paragraphs or scannable lists.  You will also need to create content in line with Google’s EEAT standards using credible sources and expert insights. If you have a piece of content written, you can prompt ChatGPT for seo optimized content that shows up in AI answers.

Example Prompt: Optimize this content for AI-driven search visibility [paste text here]. Rewrite with keyword-rich headings and concise paragraphs or scannable bullet points. Add FAQ schema markup and credible sources to strengthen E-E-A-T. Ensure factual insights and eliminate redundancy. Summarize key takeaways at the beginning for quick parsing by LLMs like ChatGPT and Google AI Overviews, while maintaining readability for human users.

8. Optimize for Featured Snippets

Featured snippets are the highlighted answers that appear at the top of Google’s SERP. They usually show up as a short paragraph, a list, or sometimes a table. According to a survey by Engine Scout, featured snippets received 35.1% of the total clicks on average. To land one of these spots, your content needs to deliver clear and concise answers. It should also be structured logically with headers, lists, or definitions. And ChatGPT can help you achieve it — with just a single prompt.

Example Prompt: I want to optimize for the featured snippet on Google for the query: [insert question]. The current snippet is: [insert snippet]. Please craft a new response that is more accurate, concise, and user-focused, structured in clear, snippet-friendly language to maximize selection likelihood.

9. Create FAQs for AI Schema

Creating an FAQ section for AI schema markup means structuring content so search engines can read it and highlight it in People Also Ask or Google Snippets. When your FAQs are optimized for structured content, it becomes easy for Google and AI platforms like ChatGPT to scan and index them in their results. This increases your click-through rates and better alignment with conversational search.

Example Prompt: Act as an expert SEO content strategist and create an FAQ section for the topic “[insert keyword/topic].” Generate 5–7 commonly asked questions with concise, snippet-friendly answers (40–60 words). Format them as Q&A pairs for FAQ schema. Also, include the keyword naturally, and recommend the best placement within the article.

10. Generate AI Follow-Up Question Ideas

When using AI for searches, most people don’t stop after one query. They keep going, asking follow-up questions and refining what they’re looking for. If your content is optimized for those follow-ups, you’ll stay visible across the entire search journey. Anticipating related questions helps you show up at more touchpoints, lowers the chances of drop-offs, and establishes your content as a go-to resource.

Example Prompt: Act as a skilled SEO strategist. Generate a list of 20 likely follow-up questions ChatGPT or Google AI might suggest after a user asks about **[insert keyword]**. Focus on both informational and action-oriented queries. Present results as a bulleted list, grouped by themes. Ensure coverage across beginner to advanced user needs.

Expert Tips to Write Your Own ChatGPT Prompts for SEO

Now that you’ve seen practical prompt examples, it’s time to take things further. Creating your own ChatGPT prompts gives you the flexibility to optimize for different SEO needs. The truth is simple: stronger prompts, stronger results. To get there, you only need to follow these essential elements that make a strong SEO prompt.

1. Start with a clear context. Begin your prompt by explaining who you are, your niche, audience, and your goals. Context helps ChatGPT shape its response to your SEO needs, instead of giving a generic answer.
2. Be specific with instructions. Avoid vague prompts. The more precise and detailed you are about what you want, the more actionable and relevant the response will be.
3. Define the output format. Tell ChatGPT exactly how you want the answer structured. Is it a list, FAQ, step-by-step guide, or table? Clear instructions make the output easier to use right away.
4. Set rules and constraints. Add limits such as word count, tone, or frameworks like AIDA or PAS. These help in keeping the response aligned with your SEO strategy.
5. Assign it a role. Ask ChatGPT to “act as” a professional like an SEO strategist, copywriter, or content editor. This leads to deeper insights and more polished outputs.

Final Words

ChatGPT prompts for SEO can help you with research, content creation, and optimization. All the while saving you time and improving your rankings. The key is creating specific prompts that really target user intent. If you want expert guidance on using AI-driven SEO strategies, we are eager to help! At PNC Logos, our team of SEO experts helps you boost your search rankings and attract more qualified traffic. Contact us today to make your site work harder for your business!