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FISHPAINTINGLLC.COM

HOME > CASE STUDY > FISHPAINTINGLLC.com


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SERVICES

PROVIDED

checkboxWeb Design Enhancement
checkbox Local SEO

PROJECT OVERVIEW

Fish Painting LLC is an Interior and Exterior Painting Service Company in Concord, New Hampshire. Their team of Professional Painters is well-equipped in transforming old houses and buildings and add a fresh look and feel to them. They also offer other services such as commercial painting, wallpaper, popcorn removal, and power washing. The brand teamed up with PNC Logos to make its website more effective in order to increase its local ranking and leads through organic search in Concord, NH.

THE RESULTS

Our Local SEO efforts resulted in improved business visibility in local search results, driving more traffic as well as conversions and enhancing brand reputation. Furthermore, our team focused on providing a contemporary and intuitive web design, prioritizing a smooth and enjoyable customer journey. Overall, Fish Painting was able to make a mark in the digital world in just a few months.

01 80%

New Users

02 24

Organic Goals

03 35+

Calls and Messages through GMB

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EXECUTING

THE STRATEGY

THE CHALLENGE

The competition from other local painting businesses, constantly changing search engine algorithms, and the need for ongoing optimization efforts to maintain and improve rankings is a challenge in itself. Plus, the time span for the said task was six months, where we aimed to deliver the best possible results to the client.

THE SOLUTION

Local SEO is always an amazing challenge. If you have an effective strategy, you can win the local SERPs without any hurdles. In the case of Fish Painting, we achieved the expected results in terms of website performance, local leads and traffic.

PNC Logo’s Solution for Fish Painting
can be characterized into TWO main Sections

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Web Design

Our website optimization strategy encompassed revamping the website's design to address UI/UX issues. Additionally, we introduced a blog section for Fish Painting featuring well-researched and engaging content to captivate users. Furthermore, we conducted a comprehensive competitor analysis to enhance the website strategy for improved performance.

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Local SEO

In our local SEO approach, we began with a thorough website audit to identify issues such as weak URL structures and thin content. Consequently, we revamped content and optimized URL structures to align with search engine best practices. We also conducted extensive keyword research, strategically implemented CTAs and internal linking, and integrated local link-building tactics to boost local rankings. Moreover, we established and optimized a Google My Business profile to actively engage with the local audience and drive valuable leads.

Our Blog

SEO for Plumbers: The Ultimate Guide to Growing Your Plumbing Business Online
SEO for Plumbers: The Ultimate Guide to Growing Your Plumbing Business Online

Your plumbing business has skilled technicians. But no steady flow of customers to grow your business. Meanwhile, competitors with polished websites are getting the calls that once came your way. The solution? SEO for plumbers. When done right, SEO can help your business appear when homeowners search online for plumbing services. This guide shares the […]

Read more
How to Fight Content Fatigue and Keep Your Audience Engaged
How to Fight Content Fatigue and Keep Your Audience Engaged

If you’re publishing five posts a day and still seeing your engagement drop by 40% compared to last year, you’re likely facing content fatigue. It’s true! Engagement rates across major platforms are dropping because of repetitive and low-value content. In fact, Instagram’s engagement rate is down by 28% YoY (Social Insider). But there’s a way […]

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SEO for Painting Contractors: How to Rank Higher & Get More Projects
SEO for Painting Contractors: How to Rank Higher & Get More Projects

According to BrightLocal, 66% of people trust Google to research local businesses online, and 36% prefer going directly to a company’s website. Now let’s see how this works for painting contractors. If you’re not showing up in these searches, you’re not just missing traffic. You’re missing out on opportunities to book more projects. And while […]

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SEO for HVAC Companies: 10 Tips You Need to Get More Leads Online
SEO for HVAC Companies: 10 Tips You Need to Get More Leads Online

Your HVAC business is great at fixing heating and cooling problems—but can customers find you online? Most of your potential customers start their search on the internet. According to Invoca, 84% of people seeking HVAC repair call after conducting an online search. This means if your business isn’t showing up on Google, you’re losing valuable […]

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