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It is just a logo. We have heard and seen people not giving logos the respect they deserve. You can’t trivialize something that becomes the face of a brand and gets etched in people’s minds. According to research by Renderforest, logos hold a significant value as the most recognizable brand identifier. But given the immense […]

Creativity is boundless. There is no end to the imagination of the human mind. One of the features of creativity is that, in most cases, it is not overt. The messaging, the idea, and the thought behind these masterpieces are often subtle so that people can extract their own meaning from them. Most modern-day logos, […]

I say great logos, and you hear Apple, Google, Nike, Starbucks, FedEx, etc. You’re right. They are all masterpiece logos. Be it in New York or Sydney, consumers around the world instantly recognize them. They have built a brand value that’s hard to break. In these logos or any other logo in the world, there […]

Explore the art of choosing the perfect colors for your logo with our step-by-step guide. Dive into color psychology, understand color relationships, and discover the best color combinations for logos in 2024. Whether it’s creating contrast, conveying emotions, or targeting specific industries, find the ideal colors to represent your brand and captivate your audience.

Let’s begin this one with our idea of a striking logo. We all love logos; we see them on anything and everything. Some of them leave us smitten, and others we forget even a second after seeing them. So, we all have a fair bit of an understanding of the elements of logos that make […]

We all love to create memories. We not only want to live in the moment but also preserve it in any form to look back at it a few years later. Why do we do this? Because when we look back at our cherished moments, we want to be overwhelmed with nostalgia. While we all […]

Harry Seidler, an Austrian-Australian architect, once said, “Great design doesn’t date.” While he was talking about designs in general, the quote holds true for anything that catches our eye in the first look. A great design must mesmerize the onlooker with its simplicity, ingenuity, uniqueness and meaning. If something could combine all these traits, it […]

The process of designing logos dates back to not decades, but centuries. It started with ancient Egyptians, who used carvings to create, and in a sense, immortalize logos. Fast forward to many decades when innovation, color printing came, and logos became the visually appealing graphic we know them today. Now logos designing is an elaborate […]

It is said that ‘Imitation is the best form of flattery’. This is only true if you’re copying the style of your favorite actor or if you’re copying the good work ethic of your elder sister. But, not all imitations flatter people. If you copy a classmate’s assignment in school and submit it as yours, […]