Category: Logos

Logo design is a crucial phase in the journey of any serious business. When Bill Bowerman and Phil Knight founded Blue Ribbon Sports in 1971, they were on a lookout for a logo which could properly define their brand. Since Phil Knight was a teacher, he heard of a student called Carolyn Davidson at the […]

Personal Branding Important? Businesses have a distinct identity of their own and there is a lot that has been said by branding gurus and marketing experts on how businesses can develop their brand identities successfully and then sustain them for long term benefit. But personal branding is a relatively new phenomenon. We have come to […]

We have brands and ads all around us but regardless of how many there are, only a few have brand power, even fewer enjoy the iconic brand status. A handful of brands can be recognized globally and have become integrated into the pop culture. All of these brands can be recognized through their logos and […]

Since the advent of conventional businesses, Logos have been there. Just like a human body has to have a face otherwise it looks odd, a business without a logo had always seemed incomplete. Irrespective of the size or scale of the business, the business had to have a logo, even if it meant to place […]

Nearly every brand in the world has the same purpose i.e. of increasing brand recognition and recall and every other marketing and branding tool was geared to specifically works as a means to an end towards that very purpose. But, in this fast-paced world, nothing is static, not even this age-old branding purpose kit. The […]

Firms often spend a huge amount of time and financial resources on getting their branding strategies right, to serve just one purpose and that is to initiate and sustain consumer interest. But the world has been changing drastically for the past couple of years. Smartphones and social media have infiltrated our lives as we look […]

Logos are definitely a brand’s first engagement asset and they serve to personify the value, mission and the vision of the brand to the consumer. There has been a lot of talk on the importance of having a good logo designed, the types of colors that can or cannot be used, how to choose a […]

To design an amazing logo, there are a few skills which are absolutely necessary. These include design abilities, creative thinking, and expert application. Whereas new designers with ability can create and deliver usable designs, it takes time to fully master the craft. This is why many businesses prefer working with professionals like PNC Logos to […]

Memorable logo design, memorable logo, how to design a memorable logo. You might have read these words in brochures, design blogs, logo design websites and targeted ad pop-ups if you had a logo designed recently or are intending on getting one designed for your firm right now. But why is the word “Memorable” so emphasized […]

Each area, city, country, and region has its own religious, moral, ethical, and cultural values that people respect and follow. These values are developed over generations, and disrespecting them even unintentionally can be disastrous for any brand. This is especially important when it comes to logos, as they are often the first point of interaction […]